Danielle Frankel is a bridal and ready to wear label based in New York. We carried out all visual aspects of the label’s rebrand. It was important for us to reflect Danielle Frankel’s fusion of tradition and modernity, whilst also highlighting the importance of femininity within their designs. We found inspiration in sculptures by artists like Elie Nadelman and Alfred Janiot who focus on the technique of bas-relief to create organic and feminine figures.